The one about goals…

If you remember, a few posts ago I outlined what my short term (6 month) and long term (12 month) goals are.

I was recently chatting with a friend about the post and they wondered why it was that I didn’t have any weight loss related goals on my list.

The answer is simple: I don’t believe in goals based on weight loss.

In fact, they make me kind of annoyed. I don’t hold it against anyone who makes those kinds of goals and I think from time to time they can (perhaps) have a purpose but let’s get real – they’re not realistic most of the time.

I won’t deny that I have been on “diets” in the past. It was my experience with LA Weight Loss and Weight Watchers when I was in my early 20s that ultimately taught me how to eat properly so I can’t really slag them off. I have learned a lot since then though and I really feel now as though focusing on a number is a sure fire way to derail your efforts.

It’s really no surprise that most people are obsessed with achieving a specific (arbitrary) number that is supposedly an “ideal” for every body type imaginable. How could they not when flipping the pages of ONE magazine and these are the ads you see:

All of these ads were within 15 pages of each other.

Fat burners are pushed on us in every women’s magazine.

The average person will burn about 100 extra calories a day while taking a fat burner (which is pretty much a banana). Generally, they’re geared more towards models and fitness competitors who are trying to get the last little bit of body fat off before they get in front of a camera. The spokeswomen in the advertisements look the way they do thanks to a combination of good genes, good food and good exercise habits. As for the “before and after” photos that are featured in many of the ads… some of these businesses (won’t name which ones) will hire fit people and pay them to GAIN weight and just reverse the photos.

Think about it this way, what kind of successful business model would have the consumer buy your product once and never need to buy it again? They want you to buy it again because they know you’re going to need to buy it again.

Weight loss is a positive side effect of living a healthy lifestyle. When I think about the long term I set my goals based on fitness and eating clean (a full, unrestricted diet granted). If, through both those things, I happen to lose pounds or inches then so be it. Obviously that is how my body is meant to be! I have been the same weight for almost a year, no yo-yo’s here. I don’t have to watch the scale go up and down because 1. I rarely weigh myself (I generally go by body fat percentage) and 2. I’m achieving the goals I set because they’re healthy and attainable. Ideal weights don’t take into account your genetics, body type, or musculature.

Do whatever is right for you, and your body. Hopefully that means setting goals based on eating well and being active rather than fighting against your own body to achieve a number that may or may not be meant for you.

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